The "Michelin Guide of Food" (Trends-Tendances, 21 August 2008)
The Superior Taste Award
The following Awards can be granted to a tested product :
| ||Exceptional products with 90% and more of total marks|
|Remarkable products with marks between 80% and 90%|
|Notable tasting products with marks between 70% and 80%|
The label is a powerful marketing tool to communicate about the products and the company's success, both domestically and internationally. Its visibility brings an immediate differentiation amongst the vast choice of marketed products and reassures consumers in their buying decision.
The usage of the award is licensed for a period of 3 years.